Beschrijving
Where can the social Web and social computing solutions eventually take business? The short-term impact is a boost to individual and team productivity as user-provisioned tools; collaborative workspaces; and flexible, connected company networks replace desktop applications, inefficient silos, and rigid hierarchical structures. A longer-term benefit of enterprise social computing is a transformation in how businesses adjust to market changes, resulting in new approaches to product development, sales, marketing, and other operations.
The Social Enterprise